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Copywrong to Copywriter

Copywrong to Copywriter

a practical guide to copywriting for small businesses, small organisations, sole traders, and lone rangers

by Tait Ischia and Jacob Zinman-Jeanes
Paperback
Publication Date: 10/01/2023
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RRP  $25.00

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If you feel like you've got the wrong tone of voice, don't understand the ins-and-outs of grammar, or just don't feel confident writing about yourself without sounding like an idiot, read this book.

Copywriter Tait Ischia is brief and to the point in an interesting and engaging way. Which is exactly what you want the words on your website/marketing stuff/professional bio to be too, right? Feel confident in what you say and how you say it when you put fingers to the keyboard. Waffling on should really be reserved for weekend breakfast.

ISBN:
9781922585844
9781922585844
Category:
Writing skills
Format:
Paperback
Publication Date:
10-01-2023
Language:
English
Publisher:
Scribe Publications
Country of origin:
Australia
Pages:
112
Dimensions (mm):
190x128x9.4mm
Weight:
0.12kg

'A fantastic way to up your copywriting game and grow more confident in your ability to use the right words.'
-Michael Bascetta, small business owner at Worksmith

'Some of the best copywriting advice I've read. A great resource and a good read, too.'
-Penny Modra, The Good Copy

Tait Ischia

Tait Ischia is a copywriter, content strategist, and content experience designer from Melbourne, Australia. When he started out, he wrote radio, print, and TV ads. Now he plans, writes, and manages large website projects for big organisations with complex needs. He's worked for gigantic multinationals, small businesses, arts organisations, ad agencies, start-ups, and the government. He's also aware that most biographies tell you little about a person; this one is no exception.

Jacob Zinman-Jeanes

Jacob Zinman-Jeanes is an interaction and graphic designer, illustrator and musician currently living in Melbourne, Australia.

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You can find this item in:

Writing skills Creative writing & creative writing guides Writing & editing guides Advertising Sales & marketing Business communication & presentation
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