Scale offers a game plan to work less and get your business to produce more. Written by two world-class entrepreneurs who have started, scaled, and successfully exited from multiple businesses, which collectively have generated tens of billions of dollars in sales, it gives you their bottom-line best ideas to effectively grow your company.


Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to Scale.
Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business whilst also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
They show you how to execute in the face of conflicting demands and multiple responsibilities. And they show you how to enjoy the freedom that comes from owning a business - without it owning you.